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Trust Machines

SEO Lead

  • On site 📍New York
  • Full time
  • Fiat
  • 90k - 200k $/y
1 month ago

SEO Lead

Trust Machines

  • On site 📍New York
  • Full time
  • Fiat
  • 90k - 200k $/y
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We are looking for a growth-oriented SEO Lead to join our remote-first team here at Trust Machines. The role requires a proven understanding of blockchain technology, Bitcoin, and DeFi. You’ll own SEO goals and work directly with our leadership, marketing, and product team to drive them.


What You’ll Do:

Develop and execute successful SEO strategies Manage a team of copywriters, creative, and engineers Conduct keyword research to guide content teams Collect data and report on traffic, rankings, and other SEO aspects Direct off-page optimization projects (e.g., link-building) Review technical SEO issues and recommend fixes Work with social media and PPC teams to optimize campaigns


What We’re Looking For:

5+ years of SEO product management experience Highly data-driven, with the ability to show the direct business impact of successful SEO strategies Expert at working in the agile environment (user stories, iterative development, sprints, personas) Deep focus on driving increased organic traffic and increasing the engagement and conversion of our paid advertising traffic Experience executing content gap analysis and keyword research


We’d Also Like to See:

Execution and results orientation – dissect complex problems, identify solutions, and drive these solutions to completion with a high degree of autonomy Excellent understanding of Google Algorithm updates and the corresponding impact. You have a consistent track record of meeting deadlines and taking the initiative to make confident decisions quickly and under pressure.

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Ledger

SEO Specialist

  • On site 📍Paris
  • Full time
  • Fiat
  • 60k - 150k $/y
2 months ago

SEO Specialist

Ledger

  • On site 📍Paris
  • Full time
  • Fiat
  • 60k - 150k $/y
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SEO Specialist

Paris / Consumer - Consumer Sales – Growth Marketing / Permanent contract / CDI

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We're making the world of digital assets accessible and secure for everyone.  Join the mission.

Founded in 2014, Ledger is the global platform for digital assets and Web3. Over 15% of the world’s crypto assets are secured through our Ledger Nanos. Headquartered in Paris and Vierzon, with offices in the UK, US, Switzerland and Singapore, Ledger has a team of more than 700 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including the Ledger hardware wallets line with more than 5 millions units already sold in 180 countries. 

At Ledger, we embody the values that make us unique: Pragmatism, Audacity, Commitment, Trust and Transparency. Have a look at our Origins video here.

As part of our Digital marketing mix strategy we are focused on driving diversified traffic and revenue growth and are looking to upweight our SEO activities.

This role reports to the Head of Growth as part of the E-commerce team. The SEO Specialist will be responsible for building and executing our SEO strategy based on business growth objectives. They will act as an internal ambassador for SEO knowledge and capabilities building, elevating SEO within the marketing mix, and oversee the management of our SEO agency and results.

The role is responsible for supporting in achieving traffic and revenue targets. The successful candidate will have a winning combination of technical and content-related skills, thrive in a fast-paced, collaborative environment, entrepreneurial mindset, and have a strong interest in tech and e-commerce.

Your mission

Contribute to SEO strategy and execution for ledger.com with the objective of increasing organic traffic, search ranking and maximizing ROI. Build a site wide content & technical strategy for SEO with a focus on supporting business growth targets and marketing mix objectives. Partner with front end, growth, marketing and content teams in the execution of SEO specific strategies. Analyze data and insights from and set up SEO reporting. Contribute to the development (and optimization) of internal process for communication and partnership with cross-functional teams. Partner with agency, dev-ops and engineering teams to ensure the implementation of technical enhancements and address SEO issues. Optimise process and ways of working for the implementation of back end SEO infrastructure such as content containers, impexes, metadata, etc.. Partner with Growth Marketing team to define Search strategy Identify opportunities and define roadmap for SEO automation.

What we’re looking for

5+ years of experience in working in SEO within a fast-paced environment An all round expert in SEO, including technical knowledge, familiarity with the web development process and SEO best practices Crypto enthusiast with knowledge and curiosity about cryptocurrencies Knowledge of HTML, CSS, JavaScript A digital-first thinker who is able to talk confidently about SEO across different levels of the organization and with people with both high technical skill sets and those with basic digital expertise. Experience in e-commerce and tech startup Strong analytical skills and ability to translate business challenges into actionable and measurable solutions A natural multi-tasker who is able to work on multiple project at the same time An entrepreneurial and test & learn mindset and growth mentality Fluent in English Current stack @ Ledger: Wordpress, Shopify, ZendeskSEO: SEMrush, Ahrefs,, Search Console, greatcontent, answerthepublicAnalytics & UX: Google analytics, ContentSquare, Hotjar

What’s in it for you?

Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow. 

Flexibility: A hybrid work policy.

Social: Annual company outing for Ledgerdary Days, plus frequent social events, snacks and drinks

Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage. 

Well-being: Personal development, coaching & fitness with our dedicated partners.

Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days.

High tech: Access to high performance office equipment and gadgets, including Apple products. 

Transport: Ledger reimburses part of your preferred means of transportation. 

Discounts: Employee discount on all our products.

We are an equal opportunity employer for all without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability or age. 

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Binance

SEO Specialist Portfolio Company

  • On site 📍
  • Full time
  • Fiat
  • 50k - 180k $/y
2 months ago

SEO Specialist Portfolio Company

Binance

  • On site 📍
  • Full time
  • Fiat
  • 50k - 180k $/y
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SEO Specialist - Portfolio Company

Indonesia, Jakarta / Marketing – Marketing / Full-time Onsite

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Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

We are looking for a creative SEO Specialist to drive SEO across the ecosystem of products and optimize the content on the platforms based on analytics and keyword research for one of our portfolio companies in Indonesia.

Responsibilities:

Responsible for On-Page Optimization, Off-Page Optimization, Social Media Optimization, Link Building Techniques. Expertise in complete SEO management across multiple search engines. Proactively manage keyword identification with all the relevant tools and the ability to communicate/interact with clients. Continuously monitor SEO status of assigned websites for opportunities and updates. SEO experience will include excellent knowledge of search engine technology. Develop, execute and maintain link-building activities. Familiarity and control over SEO reporting and web analytics tools. Will be responsible to create periodic (monthly and weekly) report for management. Take part in submissions across the web directories and article, directories, social bookmarking, blog and forum submission to increase link popularity for websites and other SEO related activities. Need to take care of advanced settings in promoting Web and APP ranking with various techniques and identifying and implementing strategies for increasing traffic through organic search listings. Work closely with other departments such as Growth, Product, User operations and Compliance Establish a way to identify market trends and competitors digital market strategies.

Requirements:

5 years experience in Search Engine Optimization (SEO) and App Store Optimization (ASO) in leading retail or tech companies in Indonesia Experience with Website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc) Experience working with CMS and building/administering content in CMS environments Well-versed, passionate and knowledgeable about Crypto, Blockchain and Web3 Industry

Working at Binance

• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry

• Fast moving, challenging and unique business problems

• International work environment and flat organisation

• Great career development opportunities in a growing company

• Possibility for relocation and international transfers mid-career

• Competitive salary

• Flexible working hours, Casual work attire 


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W

Webstacks

Web3 SEO Manager

  • On site 📍
  • Full time
  • Fiat
  • Traditional Org.
  • 60k - 160k $/y
3 months ago

Web3 SEO Manager

W

Webstacks

  • On site 📍
  • Full time
  • Fiat
  • 60k - 160k $/y
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Position Overview Oversees/leads development and execution of content and technical SEO strategies; may include developing and performing detailed site audits to identify issues and ensure site is properly optimized for search engine visibility, editing documentation delivered internally or externally by the SEO department and maintaining internal technical/content resources such as checklists and style guides, and/or crafting keyword lists & reports. What you’ll do on a day-to-day basis

Monitoring search engine rankings of targeted keywords over time to ensure they continue to improve Recommending changes to client websites to improve their search engine ranking positions Creating reports on keyword performance and competitor activity Developing an SEO strategy that aligns with client goals while ensuring compliance with search engine guidelines Creating a website map of all pages on a site and any associated subpages, including those linked to but not hosted by the main site Analyzing data from organic search traffic to inform decisions about content creation, site structure changes, and off-site SEO efforts Reviewing and approving SEO strategies created by junior SEO team members before implementation Managing day-to-day operations of an SEO team (2-4 team members), including hiring, training, and performance management Reviewing site traffic statistics to identify opportunities to improve rankings through keyword optimization or other means Build strong working relationships with developers, designers, and client stakeholders

Qualifications

5+ years of SEO experience or similar experience Expert at working in the agile environment (e.g. user stories, iterative development, sprints, personas) Strong analytical abilities and prior experience with building business cases, data analysis, and problem solving Move Fast. Be comfortable in a fast-paced environment with a high degree of autonomy and accountability Crushing Goals + Taking Names. You have a consistent track record of meeting deadlines and taking initiative to make confident decisions quickly and under pressure Exceptional worth ethic. You are dependable & always looking to get better day in, day out Excited to grow your career. You are ready to contribute to a growing business and an evolving team Strong written and verbal communication skills. You’ll clearly and concisely communicate via Google Docs, Slack, and Zoom to name a few. Ready and willing to ask and answer questions. You’re comfortable saying you’re unsure, asking for help, and reaching out to assist others.

Technology Experience:

SEO tools like Google Search Console, Ahrefs (or Moz, SEMrush), Screaming Frog, Sitebulb, Conductor Content Marketing tools like Keyword Cupid, SurferSEO, Keyword Insights Marketing Automation tools like HubSpot, Marketo, Pardot, Autopilot Data Analytics / BI tools like Google Analytics, Segment, Google Tag Manager, Tableau, PowerBI, Grow, Amplitude, Mixpanel

The best parts of this job

You’re in control of your schedule. At Webstacks, we recognize you are human. Meet your deadlines, ensure your talented team and your clients are equipped to succeed, and be prepared for your meetings. Work from the beach, take your dog for a walk, no one’s stopping you! You are not destined for a desk 9-5… all we ask is that you produce, develop, and succeed!  Culture. Culture. Culture. Ego? At Webstacks, we’ve never heard of it! We are all on the same mission: progress both as a cohesive unit as a company + have a true desire to see the best in our teammates both personally and professionally. Work with Elite Stakeholders. You have the opportunity to work daily with some of the best minds in the tech space.  Live and breathe on the cutting edge. You’ll be at the cutting edge of website development & design — managing your team who is working on the fastest-growing site building frameworks and design tools on the market.

The worst parts of this job

Delivering difficult news. On the team, we empathize deeply with our customers. It’s what makes delivering those moments of delight so delightful. At the same time, we sometimes have to convey difficult news that something isn’t possible or supported at this time, and it can be challenging to disappoint our eager, loyal, and thriving customer base. Wearing many hats is challenging. You are at the epicenter of all things SEO at Webstacks. You’ll be heavily involved in sales, solutions, and partnership initiatives. You’ll definitely want to be the type of person who thrives under pressure and is comfortable learning new things on the fly.

The best parts of this job

You’re in control of your schedule. At Webstacks, we recognize you are human. Meet your deadlines, ensure your talented team and your clients are equipped to succeed, and be prepared for your meetings. You are not destined for a desk 9-5… all we ask is that you produce, develop, and succeed! Culture. Culture. Culture. Ego? At Webstacks, we’ve never heard of it! We are all on the same mission: progress both as a cohesive unit as a company + have a true desire to see the best in our teammates both personally and professionally. Work with Elite Stakeholders. You have the opportunity to work daily with some of the best minds in the tech space. Live and breathe on the cutting edge. You’ll be at the cutting edge of website development & design — managing your team who is working on the fastest-growing site building frameworks and design tools on the market

Salary

85k-105k (Flexible DOE)

Benefits and Perks

Unlimited vacation policy Health, dental, and vision insurance Matched 401(k) Macbook Constant growth and learning opportunities Work-life balance An energetic, motivating and fun culture that we can't wait for you to be apart of!


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